Gender Stereotypes in Action

Authors

  • Erika Kegyes Ungarn, Universität Miskolc, Lehrstuhl für Deutsche Sprache und Literatur

DOI:

https://doi.org/10.14766/570

Keywords:

Medien, Repräsentation, Sprache, Werbung, Geschlecht, Gender

Abstract

The extensive monograph belongs to the field of critical applied linguistics and is located both theoretically and practically at the intersection of studies of gender and advertising language.

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Published

2007-11-06

Issue

No. 23 (2007): Positionierungen

Section

Offener Teil

License

Copyright (c) 2007 Erika Kegyes

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